Is It Better to Launch the Website or The Mobile App First for a Start-up?

It is the well-known essence that online retailers and business require either a website or mobile apps or if they carry both then it would be like more icing on the cake. A big thanks to the Internet, connectivity, and technology because of which the online businesses are flourishing day by day. The integration of Internet and technology has boosted the graph of the online market. The businesses are adopting the technologies to reach their customers in every possible way. They try to reach their customers through the website, develop mobile apps for their businesses or even reach them personally through their inbox (email or SMS).

Many people feel that you don’t need a mobile app; you just need a website that looks good on mobile devices. Others say that mobile apps have benefits that a website cannot provide. Who is right?

Everyone needs a responsive website that looks great on mobile. It’s not really that hard to get a responsive website, and there are no downsides.

People are going to view your website on their devices, and you need to support that. It’s obvious that you need a responsive website, but do you also need a mobile app? Is a mobile app better than your mobile website?

This is the dilemma of almost every start up – Website or Mobile App? And the answer to it is even more confusing perhaps. The more you wade through the data and trends, more you are going to get confused. Apart from all the analytical observations, I recommend you believe in your gut instinct. Analyze your start up idea, understand your potential customer’s preferences, and go ahead with confidence. See if these points are helpful to you:-

Desktop and Smart Devices are at par in terms of internet usage. It also clearly shows that in the future, the smart devices like mobile phone and tablets are going to be at the front. So if you think a website is a better option for your Start-up, make sure that the website is compatible with browsing from all smart devices.

Being practical, website, web apps or mobile apps all are important for the business because you deal with the varying users that are not consistent with a single platform only. Many start-ups at the initial level choose to build a mobile app which can prove a big fault in stars.

Why Websites?

If your goals are primarily related to marketing or public communications, a mobile/responsive website is almost always going to make sense as a practical first step in your mobile outreach strategy. This is because a mobile website has a number of inherent advantages over apps, including broader accessibility, compatibility and cost-effectiveness.

  • Immediacy – Mobile Websites Are Instantly Available.
  • Compatibility – Mobile Websites are Compatible across Devices.
  • Upgradability – Mobile Websites Can Be Updated Instantly.
  • Time and Cost – Mobile Websites are Easier and Less Expensive.

Why Apps?

  • No connection required.
  • No connection required.

When developing an app you want to ensure that your are getting an optimal return on your investment. What you want to avoid at all costs is the needless and expensive exercise of building an app to do something basic that can be achieved with a mobile website.

Building website using modern technologies like HTML5 and node JS can be compatible with the mobile device. Post receiving response on the website you can go with the mobile app development. Although the mobile apps users are going to increase in the upcoming days yet the website and desktops users are still making way for the website development. To stand in an online market it has become vital to opt for a website and a mobile app to proceed further in the business.

WOW IT SOLUTIONS understands the vitality of website and mobile app development for the businesses. Therefore, They build the mobile apps and website with the latest technologies to be compatible with all screens of every mobile device.

It would depend on the Website and Mobile App Development Company that you choose for your Start-up. A lot of factors would emerge and new possibilities would show up during the entire process. Well-established and experienced companies like WOW IT Solutions takes due diligence in understanding the business model of the Start Up and suggests the best solution. I will make you sure you find solutions at WOW IT Solutions.

As mobile use continues to grow worldwide, the “app vs. web” question will remain a very real consideration for organizations seeking to establish a mobile presence. If your mobile goals are primarily marketing-driven, or if your aim is to deliver content and establish a broad mobile presence that can be easily maintained, shared between users, and found on search engines, then the a mobile-friendly responsive website is the logical choice.